Who are we?

Current AI Models

FLUX DEV / PRO

FLUX is an advanced AI model designed for high-end image generation, delivering exceptional precision and detail to create hyper-realistic visuals. Its ability to produce stunning images across diverse styles and subjects makes it a powerful tool for industries such as digital art, advertising, and product design, along with the ability to train LoRAs for additional use cases.

Kling / Hailuo

Kling and Hailuo are state-of-the-art AI models engineered for video generation, enabling the creation of dynamic, high-resolution videos with remarkable realism. From lifelike motion and detailed textures to seamless transitions, Kling 1.6 streamlines video production for filmmakers, animators, and marketers alike.

What is a LoRA?

Quick Rundown

A LoRA is a way to adapt a large learning model (e.g., FLUX) for specific uses/concepts like a specific style or character.

Allie – My Cat Example

As an example, here’s a test to make an image of my cat using FLUX.

We start with some actual photos of her for reference that I used to ‘train’ (program) a LoRA:

Following that, here are the image results with and without the LoRA in action, using the prompt below:

So while FLUX understands what a fluffy, medium sized cat with a mottled coat looks like, it doesn’t understand what my cat looks like without additional support through a LoRA.


More Detailed Rundown

LoRA refers to a Low-Rank Adaptation technique, which is used to efficiently fine-tune large pre-trained models like FLUX. What that means for images, is you can create ‘fine-tuned models’ that connect in with current high-end image models to teach it how to interpret something specific, like:

  • A mascot character (quickly generate your characters for various applications/materials)
  • A logo (how would your logo look on different things?)
  • A type of clothing (e.g., a dress you’re looking to prototype on different people)
  • A style (art styles, computer graphics, etc.)
  • A concept (e.g., product/package prototyping, a meme, a book/album cover, etc.)

Check out our portfolio to get a better idea of what LoRAs can do.


ChatGPT Rundown

LoRA is a method for adapting a pre-trained deep learning model to new tasks with minimal additional parameters. Instead of fine-tuning all of a model’s weights, which can be computationally expensive and resource-intensive, LoRA introduces low-rank matrices that modify only a small subset of the model’s parameters, leaving the rest frozen. It has no relation to wireless technologies or radio signals, which the term “LoRa” can also refer to (a type of long-range, low-power communication used in IoT applications).

Here’s a breakdown of how LoRA works:

  1. Low-Rank Decomposition: LoRA decomposes the weight updates into low-rank matrices. This means the number of parameters you need to adjust is much smaller than in traditional fine-tuning, which helps make the process more efficient.
  2. Efficiency: The goal is to achieve effective adaptation without the need to retrain a large number of parameters. This can be crucial for working with large pre-trained models that require huge computational resources to fine-tune.
  3. Key Benefits:
    • Faster fine-tuning: Since you’re only training a small number of parameters, the time and cost of fine-tuning are drastically reduced.
    • Reduced memory requirements: You don’t need to store additional full-sized models, just the low-rank matrices.
    • Retains the original model: The original pre-trained model’s weights remain mostly unchanged, preserving the learned knowledge from the large-scale pre-training.

LoRA is useful in scenarios where you want to adapt an existing powerful model to a specific task (e.g., text classification, summarization, or even more specialized tasks), but without the overhead of full fine-tuning.

This method has been widely adopted for improving efficiency in large-scale AI applications, particularly in natural language processing (NLP) with models like GPT, BERT, or other transformer-based architectures.

Who am I?

Hey, I’m Cale! The voice of the promo video and total AI / communications geek.

I’m a senior communications pro with 15+ years of experience in crafting compelling narratives and driving results, along with a strong passion for technology. Whether it’s developing compelling
web/social strategies, creating dynamic visual/interactive content,
crafting winning RFP proposals, or integrating AI technologies into your current workflow, I’m your go-to guy for creating impactful solutions that deliver more engagement and sales.

Always on the lookout for innovative ways to harness technology and AI to solve problems and streamline processes — and I love a good challenge.

But enough talk, what good would it be just to talk about how awesome and powerful LoRAs can be? I used myself as an example and trained a FLUX model using my own photos:

And here’s a few of the results:

So if I can make myself look this good, let’s discuss how good I can make your company look. Let’s chat!

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